Press Release
Consumer Fair Part 6



(Consumer Fair Part 6)
Consumer Fair Part 6




(Consumer Fair Part 6)
Consumer Fair Part 6
The highly-anticipated Consumer Fair will be back for the sixth time on 29 July until 1 August 2010, and looks set to be even bigger than ever. Due to the ever-increasing record-breaking number of visitors to each Consumer Fair, as well as an overwhelming demand from exhibitors wanting to promote their products and services at this highly successful event, the Consumer Fair Part 6 (CF6) will be held at the Bridex Hall 1 and 2 in Jerudong – a venue large enough to house the expected large numbers.
The most recent Consumer Fair (CF5), held in January this year, featured over 300 booths and attracted a record total of 90,000 visitors. CF6 looks set to break these record numbers with more than 350 booths made available to draw in even more visitors than previously seen.
The brainchild of Sunlit Advertising Sdn Bhd, the Consumer Fair is unique in that there are no restrictions placed on what products and services that can be promoted. Previous Consumer Fairs have seen increasing numbers of countries participating and, to date, Indonesia, Malaysia, Singapore, China, India, Pakistan, Taiwan and Yemen have already confirmed their participation in CF6. This will mean that visitors to the Consumer Fair will be presented with an ever wider range of attractive and special products, offers and bargains than before. The statistics for participating exhibitors at CF6 are as follows:
Total number of participating companies : 164
Total number of booths : 414
Companies from each participating country:
Brunei - 124
Indonesia - 3
Malaysia - 25
Singapore - 3
China - 4
India - 1
Taiwan - 1
Pakistan - 2
Yemen - 1
There will also be various activities to provide even more interest and excitement for visitors. Attractive prizes stand to be won in the lucky draws, with extra special prizes in the Grand Lucky Draw. You could also win more prizes just by guessing how many cups of IndoFood instant noodles there are on display! There will also be a Yellow Page Quiz, and photo opportunities abound at “Travel the World in 60 Minutes” – a mini theme park. Children need not feel left out – a colouring contest and the Cutie “Cutest Baby Competition” will also be held. In addition to all this will be the Red Bull Penalty Shoot-Out which will offer the chance for visitors of all ages to show off their football skills.
There will be something for everyone – regardless of age – at CF6. Make it a fun day out with shopping, prizes, eating, and so much more under one roof!
For further information, please go to the official Consumer Fair website: www.bruneiconsumerfair.com.
(Consumer Fair Part 6)
Record-breaking Consumer Fair 5
Over 80,000 people visited the 5th Consumer Fair (CF5), smashing the expected tally of 60,000 and the previous record of 58,000 visitors.
This was according to Sunlit Advertising Managing Director Jackson Ting, who organised the fair.
"The response to this fair has been very unexpected. We were estimating over 60,000 visitors and we have had over 80,000 visitors so far today on the final day of the fair," he said yesterday.
"We have also had very good feedback from vendors and a lot of them, including those from overseas, will be coming back for the next consumer fair.
"The response from visitors has also been very positive. The public is very happy with the variety of newer and better products at the Consumer Fair 5," he added.
Mr Ting also said he was very happy with the overwhelming response to the Winter Wonderland exhibition.
"There have been over 30,000 visitors to Winter Wonderland and for the next consumer fair we will bring in a different exhibition which I hope the public will also like.
"I would like to thank the public and vendors who participated in the Consumer Fair Part 5, and I would also like to thank all the sponsors for making this fair such a great success. And, I hope that the next Consumer Fair Part 6 will be even better," Mr Ting concluded.
Speaking to the Bulletin, two visitors said that the fair had improved over the years.
Said Hj Muhammad Wajdi Pehin Dato Hj Suhaili, Takaful Officer from Takaful IBB, "From my perception, I think that the response has tripled from the previous consumer fairs. I also think that this is a great opportunity for small businesses to make profits around this time of the month.
"I see a lot of people, from the young to the old, and I think that this fair does cater a lot of industries. There are a lot of great opportunities here, both for the businesses and visitors.
"There have been a lot of improvements from previous consumer fairs, especially the people's participation. There are also a lot of new things like electronics and products that were not here before," he said.
Meanwhile, Mizan from Sg Tilong said, "I've been to all five of the consumer fairs and I've noticed that the prices have improved more and more at each fair, especially for the LCD TVs and electronic items.
"The public response has also been very good. There are a lot more people here now than before."
Talking to one of the more popular booths at the fair, Royal Brunei Airlines (RBA) received tremendous response from the public.
According to RBA Marketing Officer Hjh Nurul Akmal, "The number of visitors to our booth was more than we targeted. Over 5,000 people visited us and our most popular booth was our reservations and ticket sales booth.
"We have also had a good number of people applying for our Royal Skies card.
"We hope to bring more promotions to the next consumer fair," she said, before adding, "and we hopes that the public will continue to support RBA."
Local youth Yudy Firman (of De Firza Clothings) who had a booth at the fair said the event was a great success, saying he recorded a lot of sales and was very happy with response to his products.
"This is the first time I am participating in the fair and sales has been very good.
"We sell t-shirts with cartoon motifs on them and they have been a big seller. We hope to open a shop after this and maybe we may also join the next consumer fair considering the great response," he added.
Meanwhile, first-time visitor Elmy Rizal said she was surprised with the great number of products showcased at the fair.
"I did not expect to see so many booths and products all at one place. There are a great variety of products all under one roof and I think that it is wonderful.
"I learnt of the consumer fair through the radio and by word of mouth from my friends so I decided to come and take a look. I'm glad that I came as I have found good prices on several products," he said.
Also a first-timer, Iza Noorhaizamdin said, "The fair is pretty awesome and it's getting people out of their houses. It has everything, so why would people not want to show up?"
Visitor Feefy Abdullah, who checked out the previous fair, was quoted as saying:
"This time the fair is better because of the music events. It's good that the local acts are exposed and the public gets to see Brunei's talents. You get to see live music for free! Everything is alright and it is convenient that you can find all sorts of things in one location."
"As for improvements that can be made, perhaps offer a larger parking area, and maybe even more entertainment. It would also be nice if there were proper directions to everything," she said.
Another visitor, Faizul from popular local band, A Band Once, said of the fair:
"This is the third consumer fair I've ever been to and it is easily the best one so far because there were a lot of bands, talent shows, battle of the bands, Anugerah (awards) and lots of entertainment. The local music scene is growing, and this gives the public the chance to interact with local musicians."
And like Feefy, he too believes there is a need for the placement of more signs, adding, "I don't actually know where all the events are."
From: Borneo Bulletin
(Consumer Fair Part 5)
Consumer Fair Part 5 Opening
MORE than 60,000 visitors are expected to make their way to the fifth Consumer Fair (CF5), currently under way at the International Convention Centre (ICC) in Berakas, said Executive Director of the event's main organiser Sunlit Advertising Agency at the opening of the expo yesterday.
"Visitors will be treated to exhibitions by quality vendors from the Sultanate, Indonesia, Malaysia, the Philippines, Singapore, Syria, China and the UK," said Dato Hj Danial Hj Hanafiah.
He added: "I assure you, visitors will find something interesting, either to do or to purchase, for every member of the family at CF5 2010."
This edition of the fair features 312 booths from 163 companies, with more than 80 booths set up by foreign companies.
"With 300-plus booths, this is the largest fair of its kind and Sunlit is grateful to all our valued vendors, business partners and all visitors, both local and foreign," Dato Hj Danial added.
The executive director said the Consumer Fair series has opened up many upstream and downstream opportunities as it served as a platform that provides "a springboard start for many new small and medium size enterprises".
He also expressed his happiness in terms of the labour market, as local youths had filled job vacancies with Sunlit to assist with various aspects of running CF5.
"As a whole, the growing popularity of the Consumer Fairs among the local and foreign exhibitors is very heartening to the business community as it reflects a very high level of confidence in Brunei's business climate, the potential as well as the strong interest among entrepreneurs in promoting their products," he said.
Deputy Minister of Industry and Primary Resources Dato Paduka Hj Hamdillah Hj Abd Wahab launched the expo and toured the various booths.
A winter wonderland was also set up for visitors to view sculptures and other displays with a northern-hemisphere winter theme. Visitors can make their way to the expo, which will end on Sunday.
The Brunei Times






Photo By: FOTOMAS (Consumer Fair Part 5)
CF Part 5 Signing Ceremony
To our dear friends from the media industry, dynamic staff of Sunlit Advertising and most of all to our ever prominent and supportive activity partners and sponsors, ladies and gentlemen, Good afternoon!
It is indeed a happy thought that we are gathered here this afternoon to signify our support to one another as we are about to experience the fifth episode of the ever-popular Consumer Fair which is scheduled from the 28th to 31st of January 2010 at the International Convention Centre. Time and again, another big event is about to be concluded which will mark another indelible imprint in the history of Brunei Darussalam.
Consumer Fair is such an exceptional event that it was created to create an impact to the life of every consumer. This particular fair is for every consumer like me and like you, who wish to experience the greatness of every produced product and offered service by our friends here in Brunei and neighboring countries.
To date, I am so overwhelmed that the forthcoming Consumer Fair 5 is already fully-booked by more than 100 local and foreign companies which will offer the public with great selections of affordable and quality products and services for four days. Almost 300 booths will fill the two big halls of ICC which will surely be flocked by thousands of visitors.
Of course, to make the fair more colourful and exciting, the fair shall be incorporated with several enticing activities and appealing attractions thus most of these activities cannot be carry out should there have been no support from you, our dear Official Sponsors and Activity Partners. On behalf of Sunlit Advertising Sdn Bhd, I convey my sincerest appreciation for your support and generosity. This afternoon’s signing ceremony will surely strengthen more the good partnership that we have established all these years.
Finally, I welcome you all to this Signing Ceremony which is a real occasion of a mutual friendship between this company and the companies that have been always behind us.
That would be all and I am looking forward to celebrating with you the much-anticipated success of the Consumer Fair Part 5.




(Consumer Fair Part 5)
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(Consumer Fair Part 5)
CONSUMER FAIR 5 ‘OVERBOARD’
A record number of visitors will be expected at upcoming Consumer Fair 5 (CF5) as the popular expo makes a return this month.
Jason Tee, marketing and sales manager at consumer fair organizer Sunlit Advertising, said that the response from exhibitors looking to be part of fair was overwhelming, with the fair already overbooked as of last week. But he said organizers are trying to accommodate all these interested.
The fair is slated to be held on January 28-31.
Tee said organizers were expecting an even bigger turnout in this year’s fair compared to the last which registered 58,000 visitors.
He said the number is somewhat understand.
“We don’t want to be over ambitious, so this year we are aiming for 60,000 visitors,” he said.
“Last year, we did a market survey and all of these had been processed, one of the questions ‘will you come back to consumer fair again?’ and 99 per cent said yes,” he said.
The response has resulted in the exhibitors once signing up, after expressing satisfaction with the arrangements from the previous consumer fairs’ success. “The vendors were very happy, with many of them returning to the CF5.
“The difference between CF4 and CF5 is that there are more international exhibitors,” he said. “Currently we are overboard,” said Tee.
Currently, there are 300 booths available for exhibitors, with some participants from India. Indonesia, Malaysia, Singapore, Taiwan and Yemen. “Malaysia is one of the biggest overseas participants,” he said.
Despite the popularity of the consumer fair, Sunlit Advertising does not expect a more from the International Convention Centre (ICC) in Berakas to Bridex Exhibition and Convention Centre in Jerudong.
“We do consider that, but we need to look at some criteria,” said Tee.
Although Bridex Exhibition and Convention Centre is bigger, the rental would be different from rates at the ICC, he said.
“We don’t have specific categories, but vendors are grouped together based on the products that they exhibit,” said Tee. He said this way the overall presentation of the consumer fair does not become messy, yet still provide a host of product to consumers.
Amongst product categories that will be showcased are food and beverage, beauty and fashion, home appliance, home décor, information technology and communications, travel and tourism, banking and finance.
Source:Brunei Times
(Consumer Fair Part 5)
Consumer Fair Part - Cash 4u
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(Consumer Fair Part 4)
Consumer Fair Part 4 Opening
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(Consumer Fair Part 4)
Consumer Fair Part 4
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(Consumer Fair Part 4)
Consumer Fair Part 4 Ink Partners MOUs
Sunlit Advertising Sdn Bhd, the organiser of Consumer Fair Part 4, held a Partner-Contract Signing Ceremony at its Multi-Purpose Hall yesterday.
Sunlit Advertising Executive Director, Dato Haji Danial Bin Haji Hanafiah signed the partnership contracts separately with Mr. Mark Ma – Brunei Press (Media Supporter), Mr. Duncan Lee – Panacom Sdn Bhd (Audio-Visual Partner), Mr. Martin Michael – Staedler (Colouring Contest Partner), Mr. Ting Jack Tak – Co-Leta Trading Company (Colouring Contest Partner), DinoArt , Mr. Ling – Gomax Enterprise (CCTV Provider), Mr. Sim Choong Siang – Adison Marketing Services (Event Partner), Ranoadidas.com – ( Brunei Cyber Game Event Partner) and Mr. Edmund – Redspades Gaming – (Brunei Cyber Game Event Partner).
Consumer Fair Part 4 (CF4) is scheduled to be held from 25th to 28th June 2009 at the International Convention Centre (ICC),Berakas.
Sunlit Advertising’s Marketing & Sales Manager, Mr. Jason Tee claimed: “We are uniquely different from other expos. The upcoming CF4 offers a wide range of product categories: Food & Beverage, World of Toys, Beauty & Fashion, Home Appliances, Home Decor, IT & Communication, Travel & Tourism, Banking, Finance & Insurance, etc.”
This event is expected to host more than 55,000 visitors who will visit nearly 300 booths comprising quality vendors from Brunei, Indonesia, Malaysia, Philippines, Singapore, Syria, Taipei, China, Thailand and etc.
Interesting activities such as Lucky Draw, Rewarding Hunt and Brunei Cyber Games Competition, Professional YOYO Performance and more are yet to come to ensure the fair will provide fun and exciting time, not only for adults but also the children as well as family which is jointly organised by Sunlit Advertising and our event’s partners.
CF4 will feature “Thai Grand Fair” which is organised by The Royal Thai Embassy. With the “Thai Grand Fair”, visitors will have an opportunity to explore wide range of Exotic Thai goods at special prices and bargains at this shopping bonanza.
Consumer Fair has eventually become one of the biggest expos in Brunei Darussalam and we are pleased to note that visitors will get plenty of attractive and special products and offers, attractive bargains and prizes to be grabbed and many more.
“Consumer Fair is full of surprises each year, come and join us at this biggest expo and find out more and more surprises when you are there,” Jason stressed.
(Consumer Fair Part 4)
Thai Grand Fair Appoints Event Manager
The Royal Thai Embassy is organising “Thai Grand Fair” hold in-conjunction with Consumer Fair Part 4 (CF4) in a Contract Signing Ceremony held at Sunlit’s premises in Beribi yesterday.
The Thai Grand Fair is scheduled to be held from 25th to 28th June 2009 at the International Convention Centre (ICC), Berakas. Sunlit Advertising is the official appointed Event Manager for “Thai Grand Fair” hold in-conjunction with Consumer Fair Part 4.
The Royal Thai Ambassador to Brunei Darussalam, His Excellency Phithak Phrombubpha, inked the event manager appointment contract with Dato Haji Danial Bin Haji Hanafiah, Sunlit Executive Director.
His Excellency Phithak Phrombubpha said: “The Thai Grand Fair will feature more than 30 companies offering signature products from 76 provinces in Thailand, recommended by The Ministry of Commerce, Thailand. The four regions of Thailand: Northern, Southern, Central and North-Eastern will all be represented.
Seldom seen products such as spa products, food, fruits, dried preserved food, Thai handicraft and Thai silk and more will be on display too.”
Thailand Tourism and Thai Airways will also be participating, and this will be a good opportunity for visitors to find out more about Exotic Thailand. Special tourism promotions and packages will be offered during the 4-days fair.
On the other hand, Thai Grand Fair will feature one special ASEAN booth promoting national products from Laos, Myanmar, Vietnam and Cambodia.
There will be Cultural Dance Performances from The Department of Fine Arts, Ministry of Culture, Thailand: Fon Tee (Umbrella Dance), Raban Ron Rae (Dance imitating the search for minerals in canals), Teut-Teung Dance (Drum Dance) and The Happiness of North-eastern Folk Dance – with its amusing tempo and beautiful movements. The highlight of the performances will be Khon Mask Dance Drama: Sita’s Abduction – The Royal Combat.
According to Sunlit Advertising’s Marketing & Sales Manager, Mr. Jason Tee, for those who have yet visited Thailand, The Thai Grand Fair will be a very good introduction to Exotic Thailand.
“If you are one of the Thai fans, you will find a lot of Thai products at the Thai Grand Fair for all visitors. Please bring your family and friends to this one-stop Exotic Thai experience – the tastes, sights and sounds of Thailand,” he added.
(Consumer Fair Part 4)
Consumer Fair
Sunlit Advertising Executive Director, Dato Haji Danial Bin Haji Hanafiah signed the partnership contracts separately with Mr. Mark Ma – Brunei Press (Media Supporter), Mr. Duncan Lee – Panacom Sdn Bhd (Audio-Visual Partner), Mr. Martin Micheal – Staedler (Colouring Contest Partner), Mr. Ting Jack Tak – Co-Leta Trading Company (Colouring Contest Partner), DinoArt, Mr. Ling - Gomax Enterprise (CCTV Provider), Mr. Sim Choong Siang – Adison Marketing Services (Event Partner), Ranoadidas.com – (Brunei Cyber Game Event Partner) and Mr. Edmund – Redspades Gaming – (Brunei Cyber Game Event Partner).
Consumer Fair Part 4 (CF4) is scheduled to be held from 25th to 28th June 2009 at the International Convention Centre (ICC), Berakas.
Sunlit Advertising’s Marketing & Sales Manager, Mr. Jason Tee claimed: “We are uniquely different from other expos. The upcoming CF4 offers a wide range of product categories: Food & Beverage, World of Toys, Beauty & Fashion, Home Appliances, Home Décor, IT & Communication, Travel & Tourism, Banking, Finance & Insurance, etc.”
This event is expected to host more than 55,000 visitors who will nearly 300 booths comprising quality vendors from Brunei, Indonesia, Malaysia, Philippines, Singapore, Syria, Taipei, China, Thailand and etc.
Interesting activities such as Lucky Draw, Rewarding Hunt and Brunei Cyber Games Competition, Professional YOYO Performance and more are yet to come to ensure the fair will provide fun and exciting time, not only for adults but also the children as well as family which is jointly organized by Sunlit Advertising and our event’s partners.
CF4 will feature “Thai Grand Fair” which is organized by The Royal Thai Embassy. With the “Thai Grand Fair”, visitors will have an opportunity to explore wide range of Exotic Thai goods at special prices and bargains at this shopping bonanza.
Consumer Fair has eventually become one of the biggest expos in Brunei Darussalam and we are pleased to note that visitors will get plenty of attractive and special products and offers, attractive bargains and prizes to be grabbed and many more.
“Consumer Fair is full of surprises each year, come and join us at this biggest expo and find out more and more surprises when you are there, “Jason stressed.
(Consumer Fair Part 4)
Consumer Fair Back In June
Bandar Seri Begawan
BRUNEI’S largest consumer fair will be back for another edition, following the success of the fair, which saw a record number of visitors.
The fourth Consumer Fair (CF4) will be held from June 25-28, 2009 at the International Convention Centre, said organizer Sunlit Advertising during a press conference yesterday.
CF4 will feature a “Grand Thai Fair”, an exposition by the Taiwanese Invention Association Group and more quality exhibitors,” according to Jason Tee , marketing manager of Sunlit Advertising.
He said that more international vendors will be brought in to participate in the fair, as it is one way of helping the economy of Brunei.
“We are bringing in the vendors (and their products) from abroad to allow the consumers to spend in the country, instead of them going overseas,” he added.
CF4 will also showcase invited chefs from Malaysia or Singapore for cooking demonstrations in the “Brunei Kitchen”, as well as being judges for a cooking contest.
Other side activities lined up for the fair include Consumer Fair Idol competition, Kids Karaoke competition, Brunei Cybergames competition, kids colouring contest and a treasure hunt, to ensure that there is something for everyone.
Tee said that many of the local and foreign small and medium enterprises (SMEs) would be back to promote their products.
“More than 70 per cent of local and oversea vendors had already signed up for this coming CF4 fair,” he said.
He added that the consumer fair is different from other expos as there are no product restrictions. The previous edition (CF3) in January 2009, attracted a total of 51,982 visitors, while 250 booths were set up. CF4 is now set to break that with 300 booths made available. (IRNI)
Source : Brunei Times
(Consumer Fair Part 4)
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(Consumer Fair Part 4)








































